Get named by the AI your customers ask.

How do you get a business cited by ChatGPT?

Citation is a pipeline, and a business has to clear every stage. First the page has to be crawlable and present in the index the engine reads: ChatGPT builds its candidate pool from Bing, Google's AI from Google, Claude from Brave. Being in Google alone is not enough. Second, the content has to be written in the language buyers actually use to ask, with a direct answer near the top, because the strongest single driver of citation is how closely a page matches the phrasing of the question. Third, the business needs a consistent identity across its site, its profiles, and the directories that describe it, so the engine can resolve it as one real entity. Fourth, and most important for smaller businesses, it needs to appear on the third party best-of and comparison pages the engines lean on, because those list pages, not homepages, are where most citations actually come from.

What is the difference between GEO and SEO?

SEO earns you a position in Google's traditional blue links. GEO earns you a mention inside the AI generated answer that increasingly sits above them and, for many questions, replaces them. The two share a foundation, and we do both, but they are won differently.

We tune your code so AI can discover, digest, and distribute you

Off-site authority is what wins the citation, but none of it lands if an AI cannot read your site in the first place. So before the off-site work, we get your own technical foundation right, to every current best practice.

• Discover. We make sure the AI crawlers can reach and read you: correct bot access, server-rendered content, a clean sitemap, and presence in the indexes the engines actually use, including Bing for ChatGPT and Google for its AI Overviews.
• Digest. We structure your pages so a language model can parse exactly what you are, where you work, and what you offer: JSON-LD schema, semantic headings, an answer-first layout, quotable self-contained sections, and an llms.txt guide.
• Distribute. We mark up the facts engines lift and quote, from your services and service area to machine-readable pricing, so when an assistant answers a buyer, your details are ready to be cited.

Done right, this is the foundation that makes you legible to AI. It clears the gate; the off-site authority is what then wins you the recommendation.

How is GEO measured?

By share of voice. We take the real questions your customers ask AI assistants, run them across the engines, and count how often you get named versus your competitors. That gives one honest number you can watch, reported on a regular cadence and moved month over month. It is not a vanity ranking and it is not a promise of position one. It is the percentage of the conversations that matter where you are part of the answer.

What does a GEO engagement include?

• Technical foundation. The crawl and index work most sites get wrong, including presence in Bing for ChatGPT, correct bot access, structured data, and clean server rendered content.
• Entity clarity. One consistent identity across your site, your Google Business Profile, and the directories the engines read, so you resolve as a single trusted business.
• Answer-first content. Pages rewritten around the exact questions buyers ask, with the answer near the top where the engines extract it.
• Owned off-site assets. Guide and comparison pages we build and control that point to you, because earned placement is where most citations happen.
• Measurement. Share of voice tracked per engine and reported, so you can see the number move.

Last updated September 26, 2026.